Wednesday - April 16, 2008
padded bra for 7-year-olds: is this sick or crazy or both?
Jeez .... Talk about not letting kids grow up naturally.
I’m not a parent but hell, this is nuts! SEVEN YEARS OLD ??? What the hell is going on in this sick world?
Or do I misunderstand the story and the product? I haven’t any experience with kids and kiddie products.
Tesco accused over padded bra for 7-year-oldsBy Gary Cleland
Last Updated: 1:56pm BST 14/04/2008Supermarket giant Tesco has been heavily criticised for selling a padded plunge bra aimed at girls as young as seven.
Your view: Are children growing up too early?
The pre-teen bra costs £4
The bra, which costs £4, is sold alongside vests in the supermarket’s seven to eight-year-old age range.It is the latest embarrassment for Tesco, which in 2006 removed a pole dancing kit from sale after being accused of “destroying children’s innocence”.
Yesterday teachers and children’s groups criticised the decision to sell the bra.
A spokesman for the children’s charity the NSPCC said: “It is important that products accessible to children are appropriate to their age and understanding.”
A spokeswoman for the National Union of Teachers said: “There is already too much pressure on children to appear grown up.
“Making products for young girls which encourage them to wear inappropriate or sexually provocative clothes is irresponsible and merely adds to the pressure they are under.
“A padded bra for young girls is clearly inappropriate.”
Fashion lecturer David Morris described the bra as “salacious”.
He added: “I can imagine women being upset about their daughters buying these ‘pocket money bras’ without their mums knowing.
“The bra is modelled on a plunge style - it has a very low bridge connecting the cups. It means the shape and position is lower to expose the breast tissue.”
Tesco, however, defended the bra. A spokesman said: “It is a product designed for girls at that self-conscious age when they are just developing.
“It is designed to cover up, not flatter, and was developed after speaking to parents.
“It is described as a padded bra for trade description reasons.”
Posted by Drew458
on 04/16/2008 at 10:39 AM
Filed Under: • Miscellaneous •
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